Lawton, Kevin.
New York : McGraw-Hill, c2013.
Added to CLICnet on 08/16/2013
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Notes:
- Includes bibliographical references and index.
- I. The road here — The rise of the crowd — The decline of established financing — The decline of outlier identification — The emergence of early financing — The rise of crowdfunding — II. The crowdfunding campaign — Benefits — The artful ask — The journey — III. The road ahead — Infrastructure and ecosystems — Prediction markets and mining the collective IQ — The intersection with crowdsourcing — The new investment models — Regulation and policy status — Regulation and policy directions.
Subjects:
- New business enterprises — Finance.
- Venture capital.
- Social media — Economic aspects.
- Online social networks.
Requested by Stark, P