The rhetoric of soft power : public diplomacy in global contexts / Craig Hayden.

Hayden, Craig, 1972-
Lanham, Md. : Lexington Books, c2012.
Added to CLICnet on 09/20/2013


Check CLICnet for availability
Part of the series Lexington studies in political communication;Lexington studies in political communication.
Notes:

  • Includes bibliographical references and index.
  • Introduction — Evaluating soft power: toward a comparative framework — Japan: culture, pop culture, and the national brand — Venezuela: Telesur and the artillery of ideas — China: cultivating a global soft power — United States of America: public diplomacy 2.0 and twenty-first century statecraft — Conclusion.

Subjects:

Requested by Underhill, J

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>