The art of social media : power tips for power users / Guy Kawasaki and Peg Fitzpatrick.

Kawasaki, Guy, 1954-
New York : Portfolio/Penguin, [2014].
Added to CLICnet on 02/18/2015


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Notes:

  • Includes index.
  • How to optimize your profile — How to feed the content monster — How to perfect your posts — How to respond to comments — How to integrate social media and blogging — How to get more followers — How to socialize events — How to run Google+ hangouts on air — How to rock a Twitter chat — How to avoid looking clueless — How to optimize individual platforms — How to put everything together.
  • A bottom-up strategy [intended] to produce a focused, thorough, and compelling presence on the most popular social-media platforms … [guiding] you through steps to build your foundation, amass your digital assets, optimize your profile, attract more followers, and effectively integrate social media and blogging –Amazon.com.

Subjects:

Requested by Kurpiers, R

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